Hi! I’m Maude Leger, your real estate marketing coach. I work with motivated and result driven Realtors’ like yourself to create and implement powerful marketing strategies that generate results. In today’s episode I’m going to be talking about an exciting new course I am launching in the new year! It’s called Realtors’ Conspiracy – Revenue Marketing Series and it’s designed to help realtors create and implement repeatable, profitable, revenue generating marketing strategies.
Most of the agents I work with wear multiple hats in their business. Pressed for time and stretched thin from juggling multiple roles, it’s easy to feel like there just aren’t enough hours in the day, and marketing activities are often one of the first things to slip through the cracks.
As the owner of a Real Estate Marketing Firm, I’ve seen real estate agents spend so much money on marketing initiatives that don’t give them any results. And it’s often because they lack a solid and strategic marketing plan.
That’s why I designed this new program. Because too often, Realtors get so busy with showings, appointments and other daily tasks, that they only put 50% of effort into marketing strategies that don’t give them the results they’re looking for. The revenue marketing program is built with the entrepreneurial agent in mind. It’s a 4 part program that will give you the knowledge, tools and support you need to build a strong marketing foundation for your business. No more missing out on leads, forgetting to follow-up, or throwing money at marketing initiatives that don’t bring any purpose to your business.
- Have you lost momentum with your marketing?
- Are you not getting results from your invested marketing dollars?
- Have your sales gone down?
There are hundreds of marketing channels and tactics to try. Deciding where to focus is overwhelming. But there is a solution to your problem…and it looks a little something like this. (Keep reading!)
What is Revenue Marketing for Real Estate?
If you’ve never heard of Revenue Marketing, it’s the process of developing repeatable prospecting programs that generate new clients and measurable sales. This systematic approach to marketing allows Realtors to identify the key activities that drive the most revenue in their business and capitalize on those key activities using strategic marketing plans that are trackable and profitable.
Revenue marketing aligns marketing and sales by creating a continuous feedback loop between sales and marketing. The result is that Marketing turns from a cost into an investment that predictably generates the revenue needed to grow your business.
I am a huge fan of this marketing approach because it focuses more intensely on providing value and building trust – two things that are essential to success in Real Estate.
Implementing a revenue marketing strategy doesn’t necessarily mean scratching everything you’ve worked on so far and starting from scratch. Instead, it’s an opportunity to review your marketing and sales efforts, and discover where the results are coming from.
Another thing I strongly believe in is systems! Systems, processes and procedures to reduce manual work and let your tools do more for you. Automating your marketing can save you HOURS of work per day and help you nurture leads long enough to become clients and therefore close more deals.
I’ve taken the concept of Revenue marketing and combined it with the most effective marketing automation systems to build the foundation for my Revenue Marketing Series.
How the course works
The Revenue Marketing Series is split into 4 intensive programs that span over 12 months. Each month will start with a group coaching call where you will learn in-depth about real estate specific marketing strategies and procedures, and how to implement them into your business. You’ll also have an opportunity to collaborate with like-minded individuals that will keep you motivated and striving for success.
Each month you will also have a one-on-one call with me to create your plan of action for the month. This will be your opportunity to get personalised support, feedback, and troubleshooting as you implement your new marketing business model.
By the end of each month, you’ll have mastered and implemented a new skill, a new process, and a new system! This course is designed so that you see immediate growth wins; focused on getting you to implement your new learnings—not just read about them.
By the end of this program, you will:
- Know who your ideal clients are and exactly how to capture their attention
- Know what your revenue-generating marketing strategies are
- Have more time to focus on the things that have the biggest impact on your success
- Have confidence in your ability to run lead-generating Facebook Ads
- Master your listing presentation and win more listings
With revenue marketing, you can reach predictable, repeatable and scalable revenue growth if you make the commitment and invest in the process. If this sounds like something you are ready to take on, I invite you to learn more by clicking the link below this video. You’ll also get a discount code so be sure to grab it even if you’re still on the fence!
I hope I was able to get you excited about revenue marketing strategies. This is such a new innovative concept, and an amazing way to grow your business!
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